A well-written cover letter or motivation letter is an integral part of successful application process. You would like to become a university student, but it is a great problem for you to compose a letter that will show your best features and persuade the committee that you should be accepted. Is this letter really important or can it be simply disregarded?
Note, this is the text of the utmost importance! You would like to join some study program and the committee has to decide who will be taken out of the hundreds of applicants. They do not know any of you personally, but they will read a personalized letter attached to your application. Thus, composing a cover letter for your application is one of the most responsible tasks you should manage at the stage of preparation.
A letter that explains the reasons why you should be chosen among the applicants to a certain university or program is not easy to write. It is a real chance to demonstrate you are motivated to be accepted and your previous experience serves as a basis for your decision to join the program now. There will be a lot of applications prepared by other talented people in front of the committee and you want yours to be not rejected, but chosen among the others. You have to correspond to the high standards of your chosen university in your writing.
Trying to present your motives is much more than a formal writing task. The attitude of the committee members to their responsibilities is always very serious as they realize the role their choice plays in the lives of applicants. They will read your letter not only to evaluate the quality of your writing, but also to assess your goals, life ambitions, and personality traits. By submitting a letter of motivation, you save a chance for yourself to impact the recruiting committee by exciting and relevant insights about your personality.
The applicants not always find writing such a responsible paper easy and enjoyable. In most cases, it is a tricky process that makes the applicants look for the answers to numerous questions about the appearance of the letter, its structure, and approaches to presenting the information which can sound convincing. A lot of ambitious applicants get confused with different requirements to writing set by every university or program separately.
It is possible to use the term ‘cover letter’ as synonymous to ‘a letter of motivation’; but in most cases, cover letters are written in an attempt to get a job and they are addressed to the future employers. In its turn, a letter of motivation letter is written with the purpose of becoming a university student.
Although the term ‘statement of purpose’ sounds much fancier than a ‘motivation letter’, it actually means exactly the same. You should not get confused if you see that different universities refer to it in a different way. In some university applications, letters of motivation are sometimes referred to as personal statements, but there is a difference between them. They actually differ in their tone, length, and purpose. Typically, letters of motivation are less personal and they emphasize the plans for the future, while the personal statements refer to the previous experience.

First of all, the success of your application depends on the quality of your motivation letter. Therefore, you should have enough time to think about all the details and not miss any of them. Early start will enable you to be attentive to all the requirements and there will be no rush that can spoil everything.
You should start composing the actual text only after you have learnt everything about the university you dream about and their priorities. They offer the program with definite standards and demands, and you have to be well aware of them to be able to suit them. In most cases, there will be no lack of information as the universities try to share as many details as possible for the applicants not to get confused.
The content of your letter of motivation will depend on the requirements this specific university has to the applicants. They have posted all the details about their activities, projects, interests, and philosophy for you to learn about them and start cooperation positively.
First of all, the letter should be addressed to a specific person. If you are not sure about the name, use the form “Dear Sir / Madam”.
When you have a letter of motivation ahead, you should collect the ideas that can grab the attention of the committee from the opening section and let them understand the main things about you. It sounds reasonable to start with a brief presentation of your personal reasons to join the program. You can start with the main ones and then offer more in the body of the letter.
From the very beginning of the letter, try to sound as personal as you can. No clichés will win you the interest of the committee. A generic essay will sound as a copy of hundreds others and that will be your failure. You should sound as a personality, not a computer program. Try to spark the interest of the committee, keeping the sounding of the text professional and engaging.
You may find it smart to start writing the body and only then to proceed to the introduction. Your ideas should be clearly stated and the structure should be logical and up to the point.
The letter will be compelling if all the points provided below are covered:

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